About Me

Born and raised in Europe, I mastered in Marketing, Design and Photography at the Academy for Art Direction and Communications Design in Hamburg, Germany.

I spend 20+ years in the ad world as an Art Director for design, and marketing, and worked for international clients such as Unilever, Deutsche See, Bertelsman Interactive, MCA Music Group, Ostfriesische Teegesellschaft, and Dr. Oetker –  just to name a few. I worked as a creative director of photography for some of the largest international food companies, and fashion houses. I developed award winning package designs, corporate identities, image strategies, print campaigns, websites, marketing campaigns, and trade show concepts.

Horses have been a part of my life since I was a child, and its my passion till today.  I was fortunate to have worked for prestigious horse farms in Germany and in the United States. My experience in western disciplines, arabian-halter and classical dressage gives me a strong and broad background for my equine design, and photography work.



For your company, your ranch, or your product
  • Ranch Logos
  • Product Branding
  • Stallion Logos
  • Corporate Identities




Ranch Calls

Sales Horses & Image Photography
  • Whole day on-location photo session
  • Retouched photographs of your choice
  • Online use preparation
  • Resizing and finishing
  • High-Res images on CD



Sale Horse Videos

Cutting, Reining, Arabian, All-Around
  • 1 hour on-location session per horse
  • Photo session
  • Video session
  • Video cutting & finishing
  • Web ready & CD
  • Multi horse discount


" One concept applies to all great designs: "less is more"! In order to visualize the true identity and make it yours, you need to discover the core first. "